PM Interview Question
Need help with the following question, I think I'm overthinking it...
Create an algorithm to increase revenue yield on a CPC advertising page:
- the page has 7 tabs visible when it loads, if a user clicks on one of those tabs, the travel website gets paid a CPC
-The tabs allow the user to enter their search information once (flight search page) and compare search results across multiple sites
- The tabs are CPC advertisers; we get paid each time a user clicks a unique tab per search session (search session is defined as a set of tab results for any origin, destination and date combo)
- For this exercise, please conceptualize an algorithm that delivers the highest revenue yield for the tabbed commerce auction (revenue yield = revenue per search session)